Senior Manager, Brand Management, At

Coca-Cola HBC AG

Vienna, Austria
Onsite in vienna, austria
5-8 years brand management experience
Fluent in english and german
Adapt centrally developed brand strategies
Coca-Cola HBC AG is seeking a Senior Brand Manager for its Austria operations, focusing on local marketing activation for its beverage portfolio. The role requires strong leadership, collaboration, and analytical skills to adapt global strategies to local markets while managing multi-agency projects

Job Summary

  • The Senior Brand Manager plays a critical role in shaping and executing locally relevant marketing activation across the full Coca-Cola portfolio in Austria.
  • This position requires leading the adaptation of centrally developed strategies and campaigns while ensuring cultural and regulatory compliance.
  • Candidates will benefit from expanded ownership of key workstreams and a strong pathway toward Director roles within the region.

Matching Summary

Match Score: 85

Coca-Cola HBC AG is seeking a Senior Brand Manager for its Austria operations, focusing on local marketing activation for its beverage portfolio. The role requires strong leadership, collaboration, and analytical skills to adapt global strategies to local markets while managing multi-agency projects.

Skills & Requirements

Must-have

  • 5-8 years brand management experience
  • Fluent in English and German
  • Adapt centrally developed brand strategies
  • Lead multi-agency workstreams
  • Full funnel campaign execution

Nice-to-have

  • Strategic curiosity and creative judgement
  • Experience with IMX toolkits
  • Continuous improvement mindset
  • Autonomy in resource lean environment
  • Strong analytical skills for performance data

Key Requirements

  • Bachelor's degree in marketing or related field
  • 5-8 years of FMCG brand management experience
  • Fluency in English and German languages

Work Rights

Not specified

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