Customer & Channel Marketing Lead

Bptrg

Hybrid
Customer and channel marketing experience
Digital marketing tools and crm systems
Market intelligence analysis and insights
The role involves developing and supervising marketing programs across franchised, independent, and DIY channels to effectively grow market share

Job Summary

  • The role involves developing and supervising marketing programs across franchised, independent, and DIY channels to effectively grow market share.
  • Candidates will be responsible for gathering customer needs, analyzing market insights, and feeding local strategies back into global NoEs.
  • The company offers a diverse and ambitious environment with benefits including flexible working options and generous paid parental leave.

Matching Summary

The role involves developing and supervising marketing programs across franchised, independent, and DIY channels to effectively grow market share.

Skills & Requirements

Must-have

  • Customer and channel marketing experience
  • Digital marketing tools and CRM systems
  • Market intelligence analysis and insights
  • Campaign execution and optimization
  • Budget management for promotions

Nice-to-have

  • Experience in multi-national matrix organizations
  • Proactive attitude towards emerging trends
  • Strong collaboration with global teams
  • Knowledge of eCommerce channel changes
  • Ability to work with Key Opinion Leaders

Key Requirements

  • Years of experience in customer and channel marketing
  • Experience in large scale customer-centric initiatives
  • Good analytical skills to track performance

Work Rights

Not specified

Tailored Resume

Cover Letter