Marketing Data And Analytics Senior Manager

FANNIE MAE

Base: $155,000 to $209,000; bonus/equity: eligible...
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6 years marketing analytics experience
Built and scaled analytics function
Python or r hands-on skills
** Fannie Mae is seeking a Marketing Data and Analytics Senior Manager to lead the development of an AI-enabled marketing analytics function that drives strategic decision-making. The ideal candidate will have extensive experience in marketing analytics, data strategy, and people management, with a strong focus on embedding AI and advanced analytics into marketing practices. **

Job Summary

  • This role offers the flexibility to make each day your own while working alongside people who care to deliver on essential responsibilities.
  • You will build and scale a best-in-class team operating model that positions data and analytics as core drivers of marketing and business strategy.
  • The position is eligible to participate in a Fannie Mae incentive program and includes a comprehensive benefits package enhancing physical, mental, emotional, and financial well-being.

Matching Summary

Match Score: 75

** Fannie Mae is seeking a Marketing Data and Analytics Senior Manager to lead the development of an AI-enabled marketing analytics function that drives strategic decision-making. The ideal candidate will have extensive experience in marketing analytics, data strategy, and people management, with a strong focus on embedding AI and advanced analytics into marketing practices. **

Salary

Base: $155,000 to $209,000; Bonus/Equity: Eligible for incentive program; Benefits: Comprehensive health, life, and lifestyle perks included

Skills & Requirements

Must-have

  • 6 years marketing analytics experience
  • Built and scaled analytics function
  • Python or R hands-on skills
  • SQL development and data modeling
  • AI/ML application to marketing
  • Manage 3+ direct reports
  • A/B testing and forecasting expertise

Nice-to-have

  • Executive presence and communication
  • Curiosity in new technologies
  • Adaptability in learning
  • Strategic partnership with leaders
  • Data governance knowledge

Key Requirements

  • Bachelor's degree required
  • Minimum 6 years experience in marketing analytics
  • At least 3 years people management experience
  • Experience with large unstructured datasets
  • Omnichannel measurement experience

Work Rights

Not specified

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