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Karcher Senior Living is seeking a Marketing Director to oversee public relations and marketing initiatives, ensuring effective communication within the community and compliance with privacy regulations. The role involves strategic planning, departmental collaboration, and community engagement, all while maintaining a warm and supportive environment for residents.
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Job Summary
Plan, develop, organize, implement, evaluate, and direct the facility’s public relations and marketing programs and activities in order to maintain and increase our census and to provide the community with information relative to our facility, its programs, services, and practices.
Develop and maintain written policies and procedures that govern the release of information concerning the residents, employees, and/or the facility in accordance with current Privacy Rules and Regulations.
Prepare a departmental operating budget for approval by the Administrator and allocate the resources to carry out programs and activities of the facility.
Matching Summary
Match Score: 75
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Karcher Senior Living is seeking a Marketing Director to oversee public relations and marketing initiatives, ensuring effective communication within the community and compliance with privacy regulations. The role involves strategic planning, departmental collaboration, and community engagement, all while maintaining a warm and supportive environment for residents.
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Skills & Requirements
Must-have
public relations programs
marketing programs
resident information policies
customer satisfaction surveys
internal communications
departmental meetings
Nice-to-have
warm atmosphere
personal interest
positive emphasis
calm environment
Key Requirements
Bachelor’s Degree or equivalent
Five (5) years experience in marketing/public relations in a health care setting