Brand Manager, Powerade

Coca-Cola

Atlanta, GA, United States
Base: $106,800 - $138,500; bonus/equity: 15% annua...
Execute annual marketing plans
Lead innovation initiatives
Translate consumer insights
Powerade exists to steal share from our main competitor by offering consumers MORE while growing the category

Job Summary

  • Powerade exists to steal share from our main competitor by offering consumers MORE while growing the category.
  • This Brand Manager role leads the execution of key brand initiatives while contributing to strategic planning.
  • The Coca-Cola Company will not offer sponsorship for employment status for this position.

Matching Summary

Powerade exists to steal share from our main competitor by offering consumers MORE while growing the category.

Salary

Base: $106,800 - $138,500; Bonus/Equity: 15% Annual Incentive; Benefits: Not specified

Skills & Requirements

Must-have

  • Execute annual marketing plans
  • Lead innovation initiatives
  • Translate consumer insights
  • Enable omnichannel brand experiences
  • Drive alignment across teams
  • Nielsen or IRI experience

Nice-to-have

  • Growth mindset
  • Curious, empowered, inclusive, agile
  • Continuous learning
  • Problem-solving skills
  • Storytelling skills

Key Requirements

  • Bachelor's degree in Marketing, Communications or Business
  • 4-5 years of experience in brand marketing or product ownership in CPG
  • Experience with pack and/or product innovation process
  • Authorized to work in the United States on a full-time basis

Work Rights

Must be authorized to work in the United States

Tailored Resume

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