The Senior Analytics Manager will drive analytics-led decision-making by creating high-impact insight narratives and managing client-facing discussions
Job Summary
The Senior Analytics Manager will drive analytics-led decision-making by creating high-impact insight narratives and managing client-facing discussions.
Key responsibilities include leading the design of machine learning models such as Media Mix Modelling, multi-touch attribution, and predictive forecasting across media measurement.
The role requires building automation tools using Python and collaborating with engineering teams to maintain scalable ETL/ELT pipelines on Google Cloud Platform.
Matching Summary
The Senior Analytics Manager will drive analytics-led decision-making by creating high-impact insight narratives and managing client-facing discussions.
Skills & Requirements
Must-have
Media Mix Modelling (MMM) expertise
Python programming for data science
SQL and cloud data warehouse proficiency
Machine learning model deployment
Google Cloud Platform (GCP) experience
Power BI or Looker Studio dashboarding
Nice-to-have
Generative AI and LLM integration
Causal inference and uplift modelling
MLOps and containerization knowledge
Strong stakeholder management skills
Experience with feature stores
Data quality framework familiarity
Key Requirements
6–10 years of experience in data science or marketing science
Proficiency in Python, SQL, and BigQuery/Snowflake
Proven track record in Media Mix Modelling and attribution