Associate Director - Content Marketing, Star Jalsha

Star Jalsha

Kolkata, India
**
8-10 years brand solutions experience
Tv marketing and content monetization expertise
Sponsorship package development and pitching
** Star Jalsha is seeking an Associate Director of Content Marketing to lead brand solutions and revenue strategies for its channel. The role requires a strong background in media and marketing, with an emphasis on creating impactful content that resonates with viewers while driving financial targets. **

Job Summary

  • The role involves owning brand solutions for Star Jalsha to drive revenue targets through strategic sponsorship packages.
  • Candidates must collaborate with Programming, Creative, and Research teams to integrate brands into shows without compromising viewer experience.
  • Success is measured by achieving financial goals, client feedback scores, and the successful execution of high-impact brand campaigns.

Matching Summary

Match Score: 75

** Star Jalsha is seeking an Associate Director of Content Marketing to lead brand solutions and revenue strategies for its channel. The role requires a strong background in media and marketing, with an emphasis on creating impactful content that resonates with viewers while driving financial targets. **

Skills & Requirements

Must-have

  • 8-10 years brand solutions experience
  • TV marketing and content monetization expertise
  • Sponsorship package development and pitching
  • P&L management and revenue target achievement
  • Stakeholder management across creative teams

Nice-to-have

  • Deep understanding of reality show formats
  • Exceptional presentation and storytelling skills
  • Agile adaptation to fast-paced environments
  • Passion for regional entertainment trends

Key Requirements

  • Master's degree or MBA in Marketing/Communications
  • 8-10 years experience in media planning or TV marketing
  • Proven track record of closing high-value sponsorships

Work Rights

Not specified

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