Base: $166,572 - $309,349; bonus/equity: not speci...
On-site
Marketing investment measurement
Develop advanced marketing models
Zero-based marketing budgets
Lead the global marketing analytics strategy, defining how marketing performance, effectiveness, and return on investment are measured across channels, regions, and business units
Job Summary
Lead the global marketing analytics strategy, defining how marketing performance, effectiveness, and return on investment are measured across channels, regions, and business units.
Develop, evolve, and maintain advanced marketing models, including zero-based budgeting frameworks, investment allocation models, attribution approaches, and scenario planning tools.
Lead and develop a high-performing marketing analytics team, setting a high bar for analytical rigor, curiosity, and business impact.
Matching Summary
Lead the global marketing analytics strategy, defining how marketing performance, effectiveness, and return on investment are measured across channels, regions, and business units.
Salary
Base: $166,572 - $309,349; Bonus/Equity: Not specified; Benefits: Comprehensive benefits package including health, dental, vision, PTO, 401(k) with match