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Zenrows is seeking a Head of Content to shape its content strategy as it evolves into a data collection infrastructure provider. The role focuses on content positioning across various platforms, emphasizing Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) to enhance discoverability and trust in ZenRows' offerings.
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Job Summary
The role focuses on making ZenRows the trusted, cited answer across AI search surfaces like ChatGPT and Perplexity rather than just traditional Google search.
You will own the full spectrum of content operations including AEO, GEO, SEO strategy, and managing a team of technical writers and editors.
This is a strategic position requiring deep technical fluency to transform documentation into a top-of-funnel acquisition channel for developers and AI engineers.
Matching Summary
Match Score: 75
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Zenrows is seeking a Head of Content to shape its content strategy as it evolves into a data collection infrastructure provider. The role focuses on content positioning across various platforms, emphasizing Answer Engine Optimization (AEO) and Generative Engine Optimization (GEO) to enhance discoverability and trust in ZenRows' offerings.
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Skills & Requirements
Must-have
Answer Engine Optimization AEO strategy
Generative Engine Optimization GEO expertise
Technical writing for developer audiences
SEO end-to-end organic search management
Team leadership for technical writers
Nice-to-have
Experience with LLM citation strategies
Background in B2B SaaS or API companies
Fluency in Python snippets and APIs
Knowledge of workflow automation tools
Strategic thinking in distribution systems
Key Requirements
5+ years in content, growth, or developer marketing