This role is mandated to lead the category growth of Don Julio (Tequila), Tanqueray (Gin) , Smirnoff (Vodka) through bridging China narrative, global asset and shouldering profit& loss ownership
Job Summary
This role is mandated to lead the category growth of Don Julio (Tequila), Tanqueray (Gin) , Smirnoff (Vodka) through bridging China narrative, global asset and shouldering profit& loss ownership.
Lead the development of China brand strategy and annual Marketing Business Plan for dedicated brands.
Flexibility is key to success in our business and many of our staff work flexibly in many different ways, including part-time, compressed hours, flexible location.
Matching Summary
This role is mandated to lead the category growth of Don Julio (Tequila), Tanqueray (Gin) , Smirnoff (Vodka) through bridging China narrative, global asset and shouldering profit& loss ownership.
Skills & Requirements
Must-have
Category & Portfolio strategic development
Brand culture, media and digital strategy
P&L Accountability
Develop and deployment of marketing plans
Fluent English communication
Nice-to-have
Act like owners, restless and agile
Entrepreneurial risks
Inclusive environment
Celebrating life every day everywhere
Key Requirements
Proven track record running complex portfolio
Related alcohol industry experience
Successful experience managing brands from innovation development