Retail Marketing Manager (fl, Tn, Ga)

Baierl Acura

South Florida, Tennessee & Georgia, US
$80,000-$125,000 annually; anticipyted starting py...
Drive quality traffic
Enhance customer loyalty
Achieve operational excellence
The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence

Job Summary

  • The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.
  • This role involves strategic marketing oversight, customer loyalty initiatives, OEM partnerships, data-driven guidance, content and campaign management, and technology integration to drive customer engagement and retention.
  • We offer competitive pay, medical, dental, and vision plans, paid holidays and PTO, disability and life insurance, a 401(k) plan, employee stock purchase plan, and vehicle purchase discounts.

Matching Summary

The Manager, Retail Marketing Operations (RMO) leads marketing strategies and initiatives for up to 25 Lithia auto dealerships, focusing on driving quality traffic, enhancing customer loyalty, and achieving operational excellence.

Salary

$80,000-$125,000 annually; Anticipated starting pay $80,000-$110,000; Benefits: Competitive pay, Medical, Dental and Vision Plans, Paid Holidays & PTO, Short and Long-Term Disability, Paid Life Insurance, 401(k) Retirement Plan, Employee Stock Purchase Plan, Lithia Learning Center, Vehicle Purchase Discounts, Wellness Programs

Skills & Requirements

Must-have

  • Drive quality traffic
  • Enhance customer loyalty
  • Achieve operational excellence
  • Data-driven marketing strategies
  • Leverage internal technology

Nice-to-have

  • Entrepreneurial high-performance culture
  • Passion for automotive
  • Continuous improvement mindset
  • Foster OEM relationships

Key Requirements

  • Bachelor’s degree in Business, Marketing, Communications, Advertising, or equivalent experience
  • Strong understanding of automotive industry
  • Experience with Google Analytics
  • Experience with CRM Systems
  • Proficiency in Microsoft Office Suite
  • Proficiency in data analysis
  • High School graduate or equivalent, 18 years or older required

Work Rights

Not specified

Tailored Resume

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