Retail Marketing Manager (socal)

Lithia & Driveway

Temecula, CA, US
Base: $80,000-$125,000 annually; starting: $80,000...
Not specified
Bachelor's degree in business or marketing
Strong understanding of automotive industry
Experience with google analytics and crm systems
Lithia & Driveway is seeking a Retail Marketing Manager for its Southern California region, focusing on enhancing dealership performance through tailored marketing strategies and customer loyalty initiatives. The role requires significant collaboration with store leaders and external partners, as well as a strong understanding of the automotive industry and marketing analytics

Job Summary

  • The role leads marketing strategies and initiatives for up to 25 Lithia auto dealerships to drive quality traffic and enhance customer loyalty.
  • Candidates will provide expert guidance to Store Leaders on building marketing strategies aligned with the Customer Ecosystem using data analytics.
  • The company offers best-in-class benefits including competitive pay, medical/dental/vision plans, a 401(k) retirement plan, and vehicle purchase discounts.

Matching Summary

Match Score: 85

Lithia & Driveway is seeking a Retail Marketing Manager for its Southern California region, focusing on enhancing dealership performance through tailored marketing strategies and customer loyalty initiatives. The role requires significant collaboration with store leaders and external partners, as well as a strong understanding of the automotive industry and marketing analytics.

Salary

Base: $80,000-$125,000 annually; Starting: $80,000-$110,000; Benefits: Medical, Dental, Vision, 401(k), PTO

Skills & Requirements

Must-have

  • Bachelor's degree in Business or Marketing
  • Strong understanding of automotive industry
  • Experience with Google Analytics and CRM Systems
  • Proficiency in Microsoft Office Suite
  • Data analysis skills for ROI evaluation

Nice-to-have

  • Entrepreneurial high-performance culture fit
  • Ability to travel up to 45% of the time
  • Experience fostering OEM relationships
  • Passion for modernizing personal transportation
  • Strong organizational skills with attention to detail

Key Requirements

  • Bachelor's degree required
  • 18 years or older
  • High school graduate or equivalent
  • Drug-free workplace compliance

Work Rights

Not specified

Tailored Resume

Cover Letter