Senior Biz. Marketing Specialist (search Advertising)

Coupang Inc

Taipei, Taiwan
On-site
5-8 years paid search experience
Google ads and microsoft advertising expertise
Gmv maximization and efficiency floor adherence
Coupang Inc is seeking a Senior Business Marketing Specialist for Search Advertising in Taipei, Taiwan. The role requires extensive experience in Paid Search campaigns, particularly in high-growth tech or e-commerce environments, focusing on strategic execution and data analysis

Job Summary

  • Coupang is reimagining the shopping experience with a goal of wowing each customer from the instant they open the app to delivery.
  • The role involves owning end-to-end execution of Paid Search campaigns across Google Ads and Microsoft Advertising while managing large-scale budgets.
  • Candidates will conduct weekly deep dives into search term reports to prune broad-match leakage and identify emerging consumer trends.

Matching Summary

Match Score: 85

Coupang Inc is seeking a Senior Business Marketing Specialist for Search Advertising in Taipei, Taiwan. The role requires extensive experience in Paid Search campaigns, particularly in high-growth tech or e-commerce environments, focusing on strategic execution and data analysis.

Skills & Requirements

Must-have

  • 5-8 years Paid Search experience
  • Google Ads and Microsoft Advertising expertise
  • GMV maximization and efficiency floor adherence
  • Dynamic Search Ads (DSA) mastery
  • GPC and Signal Drift analysis

Nice-to-have

  • Script-based automation knowledge
  • API-driven campaign management
  • Competitor benchmarking skills
  • Cross-regional team collaboration

Key Requirements

  • 5–8 years of experience in Paid Search/SEM
  • Experience within E-commerce or high-growth tech environments
  • Expert-level knowledge of Google Ads features

Work Rights

Not specified

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