Product Marketing Manager, Global Marketing

Cognex

Base: $82,000 - $177,000 usd; bonus/equity: annual...
Hybrid (3 days onsite, 2 days remote)
10+ years product marketing experience
B2b technology or industrial automation background
Translate complex technical concepts to value propositions
Cognex is seeking a Product Marketing Manager to join their global marketing team, focusing on bridging the gap between their industrial machine vision technology and B2B buyers. The ideal candidate will have over ten years of product marketing experience, particularly in B2B technology, and will excel in creating compelling product narratives and go-to-market strategies

Job Summary

  • This role bridges the gap between Cognex's industry-leading machine vision technology and B2B buyers by defining product positioning and go-to-market strategies.
  • The successful candidate will create high-impact technical sales enablement assets such as datasheets, solution briefs, and case studies to accelerate the sales cycle.
  • Cognex offers a comprehensive benefits package including health insurance, a 401(k) with company match, and a hybrid work model of 3 days in office and 2 at home.

Matching Summary

Match Score: 85

Cognex is seeking a Product Marketing Manager to join their global marketing team, focusing on bridging the gap between their industrial machine vision technology and B2B buyers. The ideal candidate will have over ten years of product marketing experience, particularly in B2B technology, and will excel in creating compelling product narratives and go-to-market strategies.

Salary

Base: $82,000 - $177,000 USD; Bonus/Equity: Annual bonus plan based on performance; Benefits: Comprehensive package including health, dental, vision, 401(k) match, and paid time off

Skills & Requirements

Must-have

  • 10+ years product marketing experience
  • B2B technology or industrial automation background
  • Translate complex technical concepts to value propositions
  • Create datasheets, solution briefs, and case studies
  • Develop go-to-market strategies and messaging frameworks

Nice-to-have

  • Experience in robotics or adjacent B2B markets
  • Ability to influence without formal authority
  • Fast-moving or resource-constrained environment experience
  • Strong analytical and project management skills
  • Collaborative and pragmatic mindset

Key Requirements

  • Bachelor's degree in Marketing, Engineering, Communications, or related field
  • 10+ years of experience in product marketing
  • Demonstrated ability to translate complex technical functionality into clear narratives

Work Rights

Not specified

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