Experiential Marketing Manager

Waymo

San Francisco, CA, USA
Base: $177,000 - $218,000 usd; bonus/equity: discr...
On-site
End-to-end experiential initiatives
Manage program budgets
Drive cross-functional collaboration
Lead end-to-end lifecycle of large-scale experiential initiatives and programs, translating Waymo’s brand mission into immersive consumer experiences that build public trust in autonomous technology

Job Summary

  • Lead end-to-end lifecycle of large-scale experiential initiatives and programs, translating Waymo’s brand mission into immersive consumer experiences that build public trust in autonomous technology.
  • Manage program budgets with attention to detail, optimizing resource allocation and vendor negotiations to deliver premium activations with high cost-efficiency.
  • Adhere to KPI frameworks and measurement strategies to evaluate event/campaign impact, delivering actionable insights and ROI reports to the Experiential Lead, Head of Marketing and CMO audiences.

Matching Summary

Lead end-to-end lifecycle of large-scale experiential initiatives and programs, translating Waymo’s brand mission into immersive consumer experiences that build public trust in autonomous technology.

Salary

Base: $177,000 - $218,000 USD; Bonus/Equity: Discretionary annual bonus program, equity incentive plan; Benefits: Generous Company benefits program

Skills & Requirements

Must-have

  • end-to-end experiential initiatives
  • manage program budgets
  • drive cross-functional collaboration
  • manage creative support network
  • evaluate event/campaign impact

Nice-to-have

  • thrives in fast-paced environment
  • strong creative judgment
  • familiarity with in-house creative

Key Requirements

  • 7+ years experience leading experiential marketing
  • Bachelor's degree or equivalent experience
  • Proven track record of architecting brand activations
  • Exceptional project management capabilities
  • 30% travel required

Work Rights

Not specified

Tailored Resume

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