This role is instrumental to the achievement of our objectives and aspiration through the delivery of market leading direct marketing and digital enablement solutions
Job Summary
This role is instrumental to the achievement of our objectives and aspiration through the delivery of market leading direct marketing and digital enablement solutions.
Drive opportunities to grow Digital/Direct Marketing and Partnership revenue and margin via product and competitor benchmarking and innovation.
At AIG, our people are our greatest asset. We know how important it is to protect and invest in what’s most important to you.
Matching Summary
This role is instrumental to the achievement of our objectives and aspiration through the delivery of market leading direct marketing and digital enablement solutions.
Skills & Requirements
Must-have
Digital Direct Marketing & Partnership
multi-channel and multi-product marketing
customer engagement strategy
partnerships management
digital campaign development
performance management and profitability
agile test and learn marketing
Nice-to-have
outcome-driven
creative thinker
innovative bent
culture of inclusion
continuous learning and development
Key Requirements
7-10 years' work experience
understanding of Direct and Digital Marketing campaign
financial management, analysis and profitability reporting
commercial strategy development and execution
management of integrated/multi-channel marketing
telemarketing and digital channels
Excellent Project Management skills
Solid understanding of the Thailand marketing landscape
data analytics and data-driven business performance management
Highly developed analytical, communication and presentation skills
Excellent business analysis ability
Good working knowledge managing financial aspects
proven track record in working independently and collaboratively