Aftermarket Specialist

Caterpillar of Australia

Onsite
Aftermarket marketing strategies
Customer business and applications
Product lifecycle analysis
Leads research and provides expertise in the development and implementation of aftermarket marketing strategies, understanding customer business and applications from Growth regions related to the lifecycle of EMD products

Job Summary

  • Leads research and provides expertise in the development and implementation of aftermarket marketing strategies, understanding customer business and applications from Growth regions related to the lifecycle of EMD products.
  • Analyzes customer application and lifecycle profile to develop and align product offering and marketing strategies, conducts market/competitive research, and establishes metrics to monitor strategy effectiveness.
  • Maintains internal communications between customer facing teams, aftermarket teams, and product groups, and leads projects to integrate aftermarket opportunities with product design teams.

Matching Summary

Leads research and provides expertise in the development and implementation of aftermarket marketing strategies, understanding customer business and applications from Growth regions related to the lifecycle of EMD products.

Skills & Requirements

Must-have

  • aftermarket marketing strategies
  • customer business and applications
  • product lifecycle analysis
  • customer-back analysis
  • product design integration

Nice-to-have

  • inclusive culture
  • personal and professional growth
  • sustainability focus
  • diversity and equity

Key Requirements

  • Bachelor’s degree
  • Pre-advanced English
  • 5 years experience
  • Project management experience

Work Rights

Not specified

Tailored Resume

Cover Letter