Marketing Manager, Lifecycle, Marketing And Prime

Amazon

Mexico
On-site
Design, test, and scale engagement strategies
Own the experimentation strategy
Lead program execution across owned channels
Develop and deliver engagement programs that delight customers and deepen their relationship with Amazon

Job Summary

  • Develop and deliver engagement programs that delight customers and deepen their relationship with Amazon.
  • Own the experimentation strategy to determine the best way to set up new engagement program tests to achieve desired learnings.
  • Partner with other teams to analyze results and report key insights to leadership.

Matching Summary

Develop and deliver engagement programs that delight customers and deepen their relationship with Amazon.

Skills & Requirements

Must-have

  • design, test, and scale engagement strategies
  • own the experimentation strategy
  • lead program execution across owned channels
  • develop segmentation models for retargeting
  • build and execute campaigns
  • partner with program owners

Nice-to-have

  • naturally curious
  • thrive in ambiguity
  • willing to roll up sleeves
  • obsess about serving customers
  • move quickly and test and learn

Key Requirements

  • Ownership of planning, designing, and executing marketing initiatives
  • Own the experimental testing design
  • Develop segmentation models
  • Build and execute campaigns
  • Document best practices

Work Rights

Not specified

Tailored Resume

Cover Letter