This position is focused on relaunching and repositioning a digital healthtech product, owning both strategy and hands-on execution across marketing and go-to-market initiatives
Job Summary
This position is focused on relaunching and repositioning a digital healthtech product, owning both strategy and hands-on execution across marketing and go-to-market initiatives.
You will operate at the intersection of product marketing, growth, and execution, translating product value into clear messaging that drives adoption and usage.
This is a highly autonomous, builder-style role ideal for someone comfortable moving between strategy and execution.
Matching Summary
This position is focused on relaunching and repositioning a digital healthtech product, owning both strategy and hands-on execution across marketing and go-to-market initiatives.
Skills & Requirements
Must-have
Product relaunch and repositioning
Digital marketing strategy
Go-to-market initiatives
Messaging and adoption drivers
Cross-functional collaboration
Nice-to-have
Autonomous builder-style role
Fast-moving environment
Key Requirements
Ability to assess product state and identify gaps
Build marketing plan from the ground up
Collaborate with marketing, product, and sales stakeholders