Sr. Product Marketing Manager - Growth (plg)

Klaviyo

San Francisco, CA, United States
$116,000—$174,000 usd py
On-site
Product-led growth
Free-to-paid conversion
Funnel optimization
Define growth opportunities across the PLG funnel, from activation through conversion and expansion

Job Summary

  • Define growth opportunities across the PLG funnel, from activation through conversion and expansion.
  • Partner with Product teams to shape and execute growth initiatives and experiments.
  • Craft growth-focused positioning and messaging tailored to user intent and lifecycle stage.

Matching Summary

Define growth opportunities across the PLG funnel, from activation through conversion and expansion.

Salary

$116,000—$174,000 USD

Skills & Requirements

Must-have

  • product-led growth
  • free-to-paid conversion
  • funnel optimization
  • customer insight
  • experimentation

Nice-to-have

  • fast-paced environment
  • measurable business impact
  • turning insights into action

Key Requirements

  • 5+ years of experience
  • Product Marketing or Growth Marketing
  • Product-led or self-serve SaaS products

Work Rights

Not specified

Tailored Resume

Cover Letter