Influencer And Content Creator Strategist (contract)
PlayStation
Toronto, Canada
On-site
5+ years influencer marketing experience
Paid creator partnership management
Campaign strategy development
This role leads influencer initiatives in Canada, owning both high-impact paid partnerships and the ongoing talent partnership program
Job Summary
This role leads influencer initiatives in Canada, owning both high-impact paid partnerships and the ongoing talent partnership program.
The successful candidate will develop strategic plans to create cultural impact and measurable excitement around game and product launches across major platforms.
As a key member of the Global Communications team, you will manage budgets, oversee content creation, and ensure brand safety while fostering community trust.
Matching Summary
This role leads influencer initiatives in Canada, owning both high-impact paid partnerships and the ongoing talent partnership program.
Skills & Requirements
Must-have
5+ years influencer marketing experience
Paid creator partnership management
Campaign strategy development
Budget forecasting and tracking
Creator database management
Nice-to-have
Strong relationship building skills
Fast-paced collaborative environment
Cultural trend awareness
Agency coordination experience
Passion for gaming and technology
Key Requirements
Bachelor's degree or equivalent
5+ years experience in influencer marketing
Experience with consumer-facing brands
Work Rights
Must be within driving distance of Toronto office or East Coast based remote