Influencer And Content Creator Strategist (contract)

Sony Interactive Entertainment Global

Mississauga, Canada
Hybrid (minimum of one day on-site, with flexibility for east coast remote candidates)
5+ years influencer marketing experience
End-to-end paid partnership management
Creator relationship and community building
Sony Interactive Entertainment Global is seeking an Influencer and Content Creator Strategist for a contract position in Canada. The role involves leading influencer initiatives, managing partnerships, and executing strategies to enhance brand visibility and engagement in the gaming community

Job Summary

  • The role is responsible for leading influencer initiatives in Canada, owning both high-impact paid creator partnerships and the ongoing talent partnership program.
  • Candidates must develop strategic plans that translate campaign objectives into creator-native storytelling across platforms like YouTube, TikTok, Twitch, and Instagram.
  • This position requires managing budgets, overseeing operational hygiene, and ensuring brand safety while fostering positive relationships with key influencers and power users.

Matching Summary

Match Score: 85

Sony Interactive Entertainment Global is seeking an Influencer and Content Creator Strategist for a contract position in Canada. The role involves leading influencer initiatives, managing partnerships, and executing strategies to enhance brand visibility and engagement in the gaming community.

Skills & Requirements

Must-have

  • 5+ years influencer marketing experience
  • End-to-end paid partnership management
  • Creator relationship and community building
  • Campaign strategy and content planning
  • Budget forecasting and financial administration
  • Performance reporting and data analysis

Nice-to-have

  • Experience with gaming community trends
  • Strong organizational and communication skills
  • Ability to work in fast-paced environment
  • Natural relationship builder
  • Knowledge of Canadian disclosure compliance

Key Requirements

  • Bachelor's degree or equivalent
  • 5+ years of experience in influencer marketing
  • Proven track record with consumer-facing brands

Work Rights

Must be within driving distance of Toronto office or East Coast remote eligible

Tailored Resume

Cover Letter