Support b2b lead lifecycle in marketo and salesforce
Manage and support all Marketing campaign efforts in Marketo, including creating and maintaining webforms, lead list uploads, campaign creation, and troubleshooting tracking issues
Job Summary
Manage and support all Marketing campaign efforts in Marketo, including creating and maintaining webforms, lead list uploads, campaign creation, and troubleshooting tracking issues.
Own the definition, documentation, and enforcement of marketing operations processes, including campaign and program naming conventions, campaign type taxonomy, list upload templates, and data standards.
Benefits include two additional days off, private medical & dental care, private life & risk insurance, MyBenefit, and a hybrid working model.
Matching Summary
Manage and support all Marketing campaign efforts in Marketo, including creating and maintaining webforms, lead list uploads, campaign creation, and troubleshooting tracking issues.
Salary
Base: 193,800 - 228,000 PLN annually; Bonus/Equity: annual cash bonus; Benefits: comprehensive benefits package and other social benefits
Skills & Requirements
Must-have
Manage Marketo campaigns and email operations
Define and enforce marketing operations processes
Support B2B lead lifecycle in Marketo and Salesforce
Identify and automate repetitive workflows
Ensure system adherence and data quality
Nice-to-have
Partner with regional marketing teams
Deliver systems training for users
Track project progress and communicate risks
Key Requirements
Proven marketing operations experience
Experience using marketing automation (preferably Marketo)