Senior Brand Manager, Glucerna

Abbott

Ho Chi Minh City, Vietnam
Consumer marketing strategy
Digital marketing campaigns
Marketing strategy development
Leads and directs consumer marketing activities to build up brand positioning

Job Summary

  • Leads and directs consumer marketing activities to build up brand positioning.
  • Develop consumer and digital marketing strategy with brand lead for a better consumer engagement & experience.
  • Supervise marketing executive and provide needed coaching/feedback to help him/her to accomplish assigned projects.

Matching Summary

Leads and directs consumer marketing activities to build up brand positioning.

Skills & Requirements

Must-have

  • consumer marketing strategy
  • digital marketing campaigns
  • marketing strategy development
  • budget management and forecasting
  • cross-functional team collaboration

Nice-to-have

  • science-based nutrition products
  • international company career growth
  • diversity and inclusion focus

Key Requirements

  • Minimum 6-7 years related marketing experience
  • 1-2 years at the same position
  • Bachelor's degree in Science, Marketing or Business

Work Rights

Not specified

Tailored Resume

Cover Letter