Manager, Market Research & Segmentation

CUSHMAN & WAKEFIELD

Remote
Base: $110,500.00 - $130,000.00; bonus/equity: not...
Market segmentation strategy
Customer targeting
Campaign measurement
This position will power a data informed approach to market segmentation, new customer targeting, customer expansion opportunities and campaign measurement

Job Summary

  • This position will power a data informed approach to market segmentation, new customer targeting, customer expansion opportunities and campaign measurement.
  • The role will oversee a growing team of overseas market researchers, ensuring smooth global collaboration, high-quality output, and continuous capability development.
  • Cushman & Wakefield also provides eligible employees with an opportunity to enroll in a variety of benefit programs, generally including health, vision, and dental insurance, flexible spending accounts, health savings accounts, retirement savings plans, life, and disability insurance programs, and paid and unpaid time away from work.

Matching Summary

This position will power a data informed approach to market segmentation, new customer targeting, customer expansion opportunities and campaign measurement.

Salary

Base: $110,500.00 - $130,000.00; Bonus/Equity: Not specified; Benefits: Health, vision, dental insurance, retirement savings plans, life, and disability insurance programs

Skills & Requirements

Must-have

  • Market segmentation strategy
  • Customer targeting
  • Campaign measurement
  • Primary and secondary research
  • Data-driven insights

Nice-to-have

  • Cross-cultural leadership
  • Growth mindset
  • Champion diversity and inclusion
  • Continuous improvement
  • Positive intent

Key Requirements

  • 4+ years overseeing a team
  • Global or offshore research team leadership
  • Master’s degree in business, marketing, statistics

Work Rights

Not specified

Tailored Resume

Cover Letter