Sr. Content Marketing Strategist, Messaging And Positioning
Esri
Redlands, CA, United States
Base: $97,344—$168,688 usd; bonus/equity: not spec...
On-site
Develop and implement content strategies
Produce and edit high-impact content
Leverage ai writing tools
Esri is seeking a Sr. Content Marketing Strategist to develop and implement messaging and positioning strategies for its products. The role requires extensive experience in content creation and marketing for technology companies, with a focus on crafting engaging narratives that resonate with diverse audiences
Job Summary
At Esri, we are dedicated to helping our customers see the power of ArcGIS.
Develop and implement content strategies that advance Esri’s global marketing goals.
Leverage AI writing and optimization tools to scale production, improve content performance, and enhance personalization while maintaining editorial integrity.
Matching Summary
Match Score: 85
Esri is seeking a Sr. Content Marketing Strategist to develop and implement messaging and positioning strategies for its products. The role requires extensive experience in content creation and marketing for technology companies, with a focus on crafting engaging narratives that resonate with diverse audiences.
Salary
Base: $97,344—$168,688 USD; Bonus/Equity: Not specified; Benefits: Industry-leading health and welfare benefits, 401(k) and profit-sharing programs
Skills & Requirements
Must-have
Develop and implement content strategies
Produce and edit high-impact content
Leverage AI writing tools
Analyze performance trends
Distill complex offerings into clear narratives
Nice-to-have
Champion best practices
Elevate content marketing standards
Partner with analytics teams
Key Requirements
8+ years developing messaging and marketing content
Proven ability to write compelling, conversion-focused content
Track record of creating impactful positioning
Bachelor’s degree in English, Journalism, Communications, Marketing, or a related field
Portfolio demonstrating strategic messaging frameworks and strong writing samples