Vice President - Head Of Product Marketing

Wood Mackenzie

London, United Kingdom
On-site
Define product narratives across verticals
Articulate product and data value
Support arr growth with sales enablement
This role is critical to driving our next phase of growth, requiring a leader with a deep understanding of the energy market, of how to tell a differentiated data value story, and ensure every commercial team is armed with the critical insights on our customers, product solutions and superpowers to enable them to win

Job Summary

  • This role is critical to driving our next phase of growth, requiring a leader with a deep understanding of the energy market, of how to tell a differentiated data value story, and ensure every commercial team is armed with the critical insights on our customers, product solutions and superpowers to enable them to win.
  • Own the end-to-end development of persona-based, vertical-aligned messaging frameworks, incorporating workflows, customer JTBD, challenges and value outcomes.
  • Build, manage and coach a high-performing global team, fostering a culture of excellence, collaboration, and innovation to meet the demands of a high-growth company under PE ownership.

Matching Summary

This role is critical to driving our next phase of growth, requiring a leader with a deep understanding of the energy market, of how to tell a differentiated data value story, and ensure every commercial team is armed with the critical insights on our customers, product solutions and superpowers to enable them to win.

Skills & Requirements

Must-have

  • Define product narratives across verticals
  • Articulate product and data value
  • Support ARR growth with sales enablement
  • Lead Go-To-Market launch strategy
  • Translate AI capabilities into value
  • Build and manage global team

Nice-to-have

  • Customer-centric decision making
  • Foster collaboration and innovation
  • Accelerate change and future focus

Key Requirements

  • Senior leadership experience in product marketing
  • Experience in data, SaaS, AI, or analytics-led organization
  • Experience in the energy and/or natural resources industry
  • Demonstrable experience in Marketing
  • Growth mindset and solid strategic thinking
  • Experience of working within a B2B environment
  • Strong communication, presentation, story-telling and writing skills
  • Expertise in GTM strategy, segmentation, ICP development, positioning, and value messaging
  • Experience partnering with technical, engineering or AI/ML teams
  • Strong analytical skills
  • Strong command of verticalised GTM models
  • Excellent interpersonal skills and ability to influence
  • Demonstrated experience of stakeholder management
  • Experience of working autonomously within a matrix organisation
  • Experience leading globally distributed teams
  • Project and budget management skills

Work Rights

Not specified

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