Sr. Demand Generation Manager

Workday

Home Office, USA
Primary location base pyy range: $115,200 usd - $1...
Fully remote
Pipeline contribution targets
Demand multi-channel integrated
Webinar and field event execution
This role owns end-to-end demand programs that convert awareness into qualified pipeline across segments and regions, serving as the connective tissue between marketing strategy and sales outcomes

Job Summary

  • This role owns end-to-end demand programs that convert awareness into qualified pipeline across segments and regions, serving as the connective tissue between marketing strategy and sales outcomes.
  • Members work cross-functionally with sales leadership, regional marketers, and GTM partners, giving them broad exposure and the opportunity to drive measurable business impact.
  • In return, we’ll give you the trust to take risks, the tools to grow, the skills to develop and the support of a company invested in you for the long haul.

Matching Summary

This role owns end-to-end demand programs that convert awareness into qualified pipeline across segments and regions, serving as the connective tissue between marketing strategy and sales outcomes.

Salary

Primary Location Base Pay Range: $115,200 USD - $172,800 USD; Additional US Location(s) Base Pay Range: $115,200 USD - $204,700 USD; Bonus/Equity: May be eligible for Workday Bonus Plan or role-specific commission/bonus, as well as annual refresh stock grants.

Skills & Requirements

Must-have

  • pipeline contribution targets
  • demand multi-channel integrated
  • webinar and field event execution
  • campaign KPIs tracking
  • marketing platforms proficiency

Nice-to-have

  • sun-drenched optimism and drive
  • curious minds and courageous collaborators
  • genuine care and empathy
  • cross-functional collaboration

Key Requirements

  • 8+ years demand generation experience
  • 8+ years revenue tracking experience
  • Extensive webinar and field event ownership
  • Proficiency in campaign execution and data hygiene
  • Strategic planning and campaign planning experience

Work Rights

Not specified

Tailored Resume

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