Deliver and manage performance-driven content marketing strategies covering Search Engine Optimisation, GEO and User Experience for a UK finance client
Job Summary
Deliver and manage performance-driven content marketing strategies covering Search Engine Optimisation, GEO and User Experience for a UK finance client.
Work closely with Organic Performance client teams, acting as a day-to-day contact for all content activity, including strategic direction and insights.
Opportunity to steer content strategies and create editorial content pieces for some of the largest brands in the UK.
Matching Summary
Deliver and manage performance-driven content marketing strategies covering Search Engine Optimisation, GEO and User Experience for a UK finance client.
Skills & Requirements
Must-have
performance-driven content marketing
SEO and GEO strategy
on-site content creation
client stakeholder communication
content performance reporting
Nice-to-have
organic social and influencer marketing
SEO and content marketing tools
Key Requirements
End-to-end content strategy creation and execution
Understanding of SEO/GEO role in content strategy
Ability to identify content opportunities
Strong copywriting and editorial skills
Project management skills
Ability to report on content performance (ROI analysis)