Senior Analyst, Marketing Analytics

Remote

Remote
Base: $52,600 - $147,950 usd; bonus/equity: not sp...
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B2b saas marketing analytics
Multi-touch attribution modeling
Top-of-the-funnel (tofu) streams
** Remote is seeking a Senior Analyst in Marketing Analytics to join their fully remote team. The role focuses on leading high-impact marketing analytics projects to shape global marketing strategies, requiring extensive experience in B2B SaaS environments and expertise in attribution modeling. **

Job Summary

  • As a Senior Analyst, Marketing Analytics, you will be the strategic engine behind our growth, shaping global marketing strategy beyond simple reporting.
  • Key responsibilities include developing advanced attribution models, establishing frameworks for measuring all marketing channels, and driving strategic planning and forecasting for marketing investments.
  • The company fosters internal mobility and a culture of employee growth and development, supported by a compensation philosophy that guarantees pay equity and fairness.

Matching Summary

Match Score: 75

** Remote is seeking a Senior Analyst in Marketing Analytics to join their fully remote team. The role focuses on leading high-impact marketing analytics projects to shape global marketing strategies, requiring extensive experience in B2B SaaS environments and expertise in attribution modeling. **

Salary

Base: $52,600 - $147,950 USD; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • B2B SaaS marketing analytics
  • Multi-touch attribution modeling
  • Top-of-the-Funnel (TOFU) streams
  • Full-funnel reporting
  • Share of Voice (SoV) analysis
  • Snowflake, dbt, BI tools
  • CRM and automation systems

Nice-to-have

  • Experience working remotely
  • AI capabilities
  • Brand health reporting
  • Brand sentiment analysis
  • Predictive modeling for LTV

Key Requirements

  • Extensive experience in marketing analytics
  • Proven track record of attribution modeling
  • Deep understanding of non-paid focus areas
  • Experienced in technical stack (Snowflake, dbt, BI tools)
  • Experience with CRM and automation systems
  • Strategic communication skills
  • Professional fluency in English

Work Rights

Not specified

Tailored Resume

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