Email Strategy Manager

Workday

Hybrid (50% remote with at least half of the time spent in-office each quarter)
Email channel strategy and execution
Cross-functional marketing alignment
Campaign goal definition and audience prioritization
Workday is seeking an Email Strategy Manager to join its Digital Marketing team, focusing on enhancing email as a key component of marketing strategy. The ideal candidate will have over four years of relevant experience, strong collaboration skills, and a data-driven approach to email campaign management

Job Summary

  • This role will sit in the Digital Marketing org under the newly formed Email Strategy team, overseeing regional support for how email can best support marketing team efforts.
  • You will be a founding member of the email marketing strategy team, supporting end-to-end planning in partnership with cross-functional marketing teams and overseeing email campaign launches.
  • The company offers a flexible work approach combining in-person and remote work, with at least 50% of time spent in the office or field each quarter to deepen connections and maintain a strong community.

Matching Summary

Match Score: 85

Workday is seeking an Email Strategy Manager to join its Digital Marketing team, focusing on enhancing email as a key component of marketing strategy. The ideal candidate will have over four years of relevant experience, strong collaboration skills, and a data-driven approach to email campaign management.

Skills & Requirements

Must-have

  • Email channel strategy and execution
  • Cross-functional marketing alignment
  • Campaign goal definition and audience prioritization
  • Content and messaging governance
  • Email channel performance accountability

Nice-to-have

  • Sun-drenched optimism and drive
  • Curious minds and courageous collaborators
  • Empathy and shared enthusiasm
  • Data-driven decision making

Key Requirements

  • 4+ years of email-channel experience
  • Knowledge of Workday business priorities
  • Ability to communicate and coordinate across stakeholders
  • Ability to establish prioritization frameworks
  • Strong cross-functional collaboration skills

Work Rights

Not specified

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