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WPP Media is seeking a Senior Analyst to enhance their marketing analytics capabilities, focusing on data collection, analysis, and communication of campaign insights. The ideal candidate should have a strong background in marketing analytics, excellent communication skills, and proficiency in data manipulation tools.
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Job Summary
The role is accountable for quantifying and measuring the success of marketing and advertising executions to deliver actionable insights.
Candidates will partner with cross-discipline teams across New York, Chicago, San Francisco, and Los Angeles to ensure continuity.
WPP Media offers access to global networks, internal learning platforms, certifications, wellness programs, and significant paid time off.
Matching Summary
Match Score: 75
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WPP Media is seeking a Senior Analyst to enhance their marketing analytics capabilities, focusing on data collection, analysis, and communication of campaign insights. The ideal candidate should have a strong background in marketing analytics, excellent communication skills, and proficiency in data manipulation tools.
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Skills & Requirements
Must-have
Bachelor's degree in Analytics or Marketing
2+ years marketing analytics experience
Proficiency in Excel and PowerPoint
C1 English language proficiency
Strong project management skills
Nice-to-have
Experience with generative AI tools
Programming skills in R, SQL, Python
Knowledge of Brand and Direct Response campaigns
Passion for solving problems with data
Key Requirements
3.0 GPA or equivalent from top-tier college
Degree in Analytics, Technology, Marketing, Advertising or equivalent