Spm

medhunter.de

3+ years pharmaceutical product management
Diabetes or metabolic disease experience
Brand strategy and brand plan development
The role involves developing brand positioning and value propositions based on Chinese diabetes treatment guidelines and clinical needs

Job Summary

  • The role involves developing brand positioning and value propositions based on Chinese diabetes treatment guidelines and clinical needs.
  • Candidates must lead core brand storytelling and execute high-impact projects to increase penetration in key cities and departments.
  • Success requires deep insight into hospital and departmental pain points to drive strategic partnerships with KOLs and guideline committees.

Matching Summary

The role involves developing brand positioning and value propositions based on Chinese diabetes treatment guidelines and clinical needs.

Skills & Requirements

Must-have

  • 3+ years pharmaceutical product management
  • Diabetes or metabolic disease experience
  • Brand strategy and brand plan development
  • HCP education strategy design
  • Cross-functional team collaboration

Nice-to-have

  • Growth stage brand management experience
  • Differentiation in competitive markets
  • Strong project management skills
  • High resilience and self-drive
  • Professional communication abilities

Key Requirements

  • Bachelor's degree or higher in relevant field
  • 3+ years in chronic disease central marketing
  • Experience with diabetes or metabolic diseases preferred

Work Rights

Not specified

Tailored Resume

Cover Letter