Content Marketing Specialist

Hendrick Automotive Group

Charlotte, North Carolina, US
Fully remote
Social media content creation
Social media strategy
Content calendar management
This social-first role is responsible for planning, creating, publishing, and optimizing content across Hendrick Automotive Group’s corporate social media channels while supporting store-owned social accounts

Job Summary

  • This social-first role is responsible for planning, creating, publishing, and optimizing content across Hendrick Automotive Group’s corporate social media channels while supporting store-owned social accounts.
  • The specialist works closely with internal teams and dealership partners to ensure all content aligns with Hendrick brand standards, reflects our culture, and supports marketing initiatives.
  • Hendrick Automotive Group prides itself on working together on all projects supporting our stores and fosters strong relationships with key dealership and corporate personnel.

Matching Summary

This social-first role is responsible for planning, creating, publishing, and optimizing content across Hendrick Automotive Group’s corporate social media channels while supporting store-owned social accounts.

Skills & Requirements

Must-have

  • social media content creation
  • social media strategy
  • content calendar management
  • social media analytics
  • brand awareness
  • engagement metrics

Nice-to-have

  • strong creative eye
  • pulse on social trends
  • collaboration with teams
  • positive team player
  • willingness to learn

Key Requirements

  • Bachelor’s degree in communications, marketing or business management
  • 3-5 years of hands-on social media experience
  • Deep understanding of top social media platforms
  • Valid Driver's License

Work Rights

Not specified

Tailored Resume

Cover Letter