Marketing Manager - Business Banking

Barclays

London, United Kingdom
Develop and implement marketing strategies
Analyze data for informed decisions
Manage marketing budget and roi
Develop and implement marketing strategies to promote brand, products, and services across various markets

Job Summary

  • Develop and implement marketing strategies to promote brand, products, and services across various markets.
  • Lead a team performing complex tasks, using well developed professional knowledge and skills to deliver on work that impacts the whole business function.
  • Drive the strategy and planning for our Business Current Account Acquisition, working closely with our Business Banking teams to define clear objectives and shape effective marketing strategies.

Matching Summary

Develop and implement marketing strategies to promote brand, products, and services across various markets.

Skills & Requirements

Must-have

  • Develop and implement marketing strategies
  • Analyze data for informed decisions
  • Manage marketing budget and ROI
  • Collaborate with product development and sales
  • Develop compelling targeted content
  • Lead collaborative assignments

Nice-to-have

  • B2B marketing experience
  • Agile project management experience
  • Highly regulated industry experience
  • Diplomacy skills
  • Personalization and channel management

Key Requirements

  • Proven experience in marketing strategy development
  • Broad and extensive experience of digital marketing
  • Excellent communication skills
  • Budget management experience
  • Experience in B2B marketing
  • Experience in multi-variant marketing activities

Work Rights

Not specified

Tailored Resume

Cover Letter