Digital Customer Engagement Senior Specialist

Prudential

Ho Chi Minh City, Vietnam
Salesforce marketing cloud
Customer journey management
Automated marketing campaigns
This role is responsible for bridging business needs and technical execution, ensuring customer journeys and campaigns are seamlessly operated across our digital platforms

Job Summary

  • This role is responsible for bridging business needs and technical execution, ensuring customer journeys and campaigns are seamlessly operated across our digital platforms.
  • The position focuses on customer experience, marketing automation, and data-driven engagement.
  • Prudential’s purpose is to be partners for every life and protectors for every future.

Matching Summary

This role is responsible for bridging business needs and technical execution, ensuring customer journeys and campaigns are seamlessly operated across our digital platforms.

Skills & Requirements

Must-have

  • Salesforce Marketing Cloud
  • customer journey management
  • automated marketing campaigns
  • data-driven engagement
  • campaign performance analysis
  • cross-team collaboration

Nice-to-have

  • marketing automation platform
  • customer experience focus
  • critical thinking skills
  • detail-oriented approach

Key Requirements

  • 2-4 years experience
  • Bachelor's degree
  • Basic SQL knowledge
  • Proficiency in Microsoft Office Suite
  • Excellent communication in Vietnamese and English

Work Rights

Not specified

Tailored Resume

Cover Letter