Regional Marketing Specialist

Cytiva

India
Fully remote
Drive end-to-end full-funnel marketing strategy
Manage local leads using crm system
Leverage kols and competitive insights
Cytiva is seeking a Regional Marketing Specialist in India to drive lead generation and enhance market positioning within the life sciences and biotechnology sectors. The role emphasizes collaboration, innovation, and utilizing customer insights to support marketing strategies, while working remotely and requiring occasional travel

Job Summary

  • The Regional Marketing Specialist is responsible for driving lead generation and strengthening Cytiva's market positioning in India through a full-funnel marketing strategy.
  • You will leverage Key Opinion Leaders (KOLs), Voice of Customer (VoC), and win-loss insights to drive targeted marketing programs and pricing strategies.
  • Cytiva offers comprehensive benefit programs that add value to lives beyond the job, contributing to life beyond the job.

Matching Summary

Match Score: 85

Cytiva is seeking a Regional Marketing Specialist in India to drive lead generation and enhance market positioning within the life sciences and biotechnology sectors. The role emphasizes collaboration, innovation, and utilizing customer insights to support marketing strategies, while working remotely and requiring occasional travel.

Skills & Requirements

Must-have

  • Drive end-to-end full-funnel marketing strategy
  • Manage local leads using CRM system
  • Leverage KOLs and competitive insights
  • Build collaborations with academic institutes
  • Mentor sales teams on product positioning

Nice-to-have

  • Experience executing full-funnel marketing
  • Strong presentation and communication skills
  • Experience managing content marketing software
  • Ability to travel up to 40% within India
  • Graduate degree in Life Sciences preferred

Key Requirements

  • Preferably a graduate in Life Sciences
  • Prior experience in commercial or field marketing
  • Experience managing content marketing software
  • Ability to travel up to 40% of the time
  • Strong presentation and communication skills

Work Rights

Not specified

Tailored Resume

Cover Letter