Digital Optimisation Manager

Bonneville Bank

Digital optimisation skills
Customer journey focus
Conversion drivers
Design and deliver best-in-class customer communications and experiences across digital assets, uncovering opportunities that boost engagement while helping customers educate and protect themselves from scams and fraud

Job Summary

  • Design and deliver best-in-class customer communications and experiences across digital assets, uncovering opportunities that boost engagement while helping customers educate and protect themselves from scams and fraud.
  • Responsible for the execution and delivery of real-time, behaviourally driven communications across CommBank digital assets, ensuring customers receive relevant and timely messages.
  • Work closely with marketing, product, and behavioural science teams to manage the end-to-end build and delivery of digital experiences and communications, and create digital behavioural segments for campaigns.

Matching Summary

Design and deliver best-in-class customer communications and experiences across digital assets, uncovering opportunities that boost engagement while helping customers educate and protect themselves from scams and fraud.

Skills & Requirements

Must-have

  • digital optimisation skills
  • customer journey focus
  • conversion drivers
  • Adobe Analytics
  • Adobe Target
  • Adobe Audience Manager
  • customer engagement processes

Nice-to-have

  • collaborative team focus
  • enthusiasm towards supporting projects
  • flexible working options
  • inclusion and respect culture

Key Requirements

  • Hands on experience with conversion optimisation platforms
  • Experience in customer journey mapping
  • Strong analytical and financial acumen
  • Risk management awareness and experience
  • Proven stakeholder management skills

Work Rights

Not specified

Tailored Resume

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