Cmi Lead, Pc, Bangladesh

unilever.fr

Dhaka, Bangladesh
Not specified (assumed on-site based on job location in dhaka)
Consumer needs, insights and behaviors
Category strategy, brand communication, innovation
Market, channel, community, cultural trends
Unilever is seeking a Personal Care CMI Manager for their Dhaka, Bangladesh location, focusing on consumer insights to drive marketing strategies for their personal care brands. The role requires extensive experience in consumer market insights and strong analytical skills to lead innovations and business growth

Job Summary

  • You will lead innovations, big and small, that will make our business win and grow.
  • The BU CMI Manager will identify and translate consumer needs, insights and behaviors to guide category strategy, brand communication, innovation and marketing initiatives for the Business Unit.
  • At Unilever, inclusion is at the heart of everything we do.

Matching Summary

Match Score: 85

Unilever is seeking a Personal Care CMI Manager for their Dhaka, Bangladesh location, focusing on consumer insights to drive marketing strategies for their personal care brands. The role requires extensive experience in consumer market insights and strong analytical skills to lead innovations and business growth.

Skills & Requirements

Must-have

  • consumer needs, insights and behaviors
  • category strategy, brand communication, innovation
  • market, channel, community, cultural trends
  • social listening to steer marketing agenda
  • media channel and multi-platform insights
  • generate content insights for ads

Nice-to-have

  • curious by nature
  • energized by connecting the dots
  • passionate about being a co-pilot
  • inclusive, collaborative, and flexible working environment
  • leader of change

Key Requirements

  • 8+ years of experience in CMI
  • Strong understanding of consumer and retail panels
  • Strong knowledge of research tools & methodologies
  • Category & Brand partnering exposure
  • Strong people leadership Skills
  • Highly fluent in data
  • Experienced in using predictive and advanced analytics

Work Rights

Not specified

Tailored Resume

Cover Letter