Associate Director Consumer Campaign Development Lead (cdl) Oncology Lung

Merck & Co., Inc.

Upper Gwynedd, PA, US
Base: $142,400.00 - $224,100.00; bonus/equity: ann...
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Integrated patient campaign development
Digital media strategy and optimization
Regulatory compliance in pharmaceuticals
** Merck & Co., Inc. is seeking an Associate Director Consumer Campaign Development Lead for its Oncology Lung product. The role involves leading integrated marketing communication plans and patient engagement activities within a hybrid work model. **

Job Summary

  • This role leads the development of integrated marketing communications plans and multi-channel programs specifically supporting the Oncology Franchise strategic imperatives.
  • The successful candidate will partner with analytics teams to define campaign objectives, target segments, and measurement plans while ensuring all materials meet regulatory standards.
  • Employees are eligible for an annual bonus, long-term incentives, and a comprehensive benefits package including medical, dental, vision, and 401(k) retirement plans.

Matching Summary

Match Score: 75

** Merck & Co., Inc. is seeking an Associate Director Consumer Campaign Development Lead for its Oncology Lung product. The role involves leading integrated marketing communication plans and patient engagement activities within a hybrid work model. **

Salary

Base: $142,400.00 - $224,100.00; Bonus/Equity: Annual bonus and long-term incentive eligible; Benefits: Medical, dental, vision, 401(k), paid holidays, vacation

Skills & Requirements

Must-have

  • Integrated patient campaign development
  • Digital media strategy and optimization
  • Regulatory compliance in pharmaceuticals
  • Cross-functional stakeholder management
  • Patient-centric communication tactics

Nice-to-have

  • Agile/scrum delivery methodologies
  • Media budget planning experience
  • Oncology therapeutic area knowledge
  • Veeva/PromoMats technical familiarity
  • Strategic thinking and adaptability

Key Requirements

  • Bachelor's degree required; MBA preferred
  • Minimum 4 years pharmaceutical or consumer marketing experience
  • Experience in oncology or specialty therapeutic areas preferred
  • Proven success in regulated environment campaign activation

Work Rights

Not specified

Tailored Resume

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