Senior Media Manager - Canada

Diageo

Toronto, Canada
Base: $100,000.00 cad - $150,000.00 cad; bonus/equ...
Data-driven media inspiring leader
Paid, owned, earned, shared channels
Consumer-centric, data-driven approach
Lead growth for the total business as a data-driven media inspiring leader, delivering our strategy, principles and learning agenda to achieve more efficiency, consistency and impact for our portfolio

Job Summary

  • Lead growth for the total business as a data-driven media inspiring leader, delivering our strategy, principles and learning agenda to achieve more efficiency, consistency and impact for our portfolio.
  • Strategically lead Diageo Canada's total marketing investment planning, execution, measurement and reporting; with a focus on delivering efficient and impactful media guidance, adhering to budget and reporting management processes and needs at the local and global level.
  • Future proof our business by leading digital transformation and accelerate digital marketing with precision in Canada, i.e. data decisioned media, fit for purpose dynamic content opportunities, cohesive digital ecosystem opportunities, etc.

Matching Summary

Lead growth for the total business as a data-driven media inspiring leader, delivering our strategy, principles and learning agenda to achieve more efficiency, consistency and impact for our portfolio.

Salary

Base: $100,000.00 CAD - $150,000.00 CAD; Bonus/Equity: Not specified; Benefits: Not specified

Skills & Requirements

Must-have

  • data-driven media inspiring leader
  • paid, owned, earned, shared channels
  • consumer-centric, data-driven approach
  • marketing investment planning
  • media best practices
  • measurement, data & analytics
  • digital transformation & acceleration

Nice-to-have

  • knowledge of bev/alc industry
  • passion for media impact
  • critical thinking
  • strong negotiating skills
  • self-starter
  • energetic, relentless drive
  • team player

Key Requirements

  • At least 10 years of experience
  • Expert Excel and Powerpoint skills
  • Comfort with Power BI
  • Proven ability to manage multiple projects
  • Ability to influence, persuade and lead

Work Rights

Not specified

Tailored Resume

Cover Letter