The SFE & CRM Manager at company 539 is responsible for overseeing CRM capabilities and Sales Force Effectiveness (SFE) processes, ensuring data quality and user adoption across markets. The role requires collaboration with commercial teams and stakeholders to enhance CRM functionalities that support efficient commercial execution
Job Summary
The role is accountable for system reliability, data quality, and user adoption across assigned markets.
You will coordinate cross-market SFE cycles including segmentation, targeting, and incentive guardrails.
The position requires partnering with commercial teams to translate market needs into harmonized CRM enhancements.
Matching Summary
Match Score: 85
The SFE & CRM Manager at company 539 is responsible for overseeing CRM capabilities and Sales Force Effectiveness (SFE) processes, ensuring data quality and user adoption across markets. The role requires collaboration with commercial teams and stakeholders to enhance CRM functionalities that support efficient commercial execution.
Skills & Requirements
Must-have
CRM administration experience
Sales Force Effectiveness cycles
Data governance and quality
Stakeholder management skills
Omnichannel engagement workflows
Nice-to-have
Pharma or healthcare industry background
Continuous improvement mindset
Coaching and training abilities
Analytical problem solving
MarTech certifications preferred
Key Requirements
Degree in Business, Marketing, IT, or Data Analytics
Proven experience in CRM administration (Salesforce or Veeva)
Experience in commercial operations or MarTech roles