Assistant Director Of Digital And Email Marketing, Department Of Athletics

Wake Forest University

Winston-Salem, North Carolina, United States
Strategic digital and email campaign execution
Eloqua marketing automation platform expertise
Microsoft office suite proficiency
The role involves developing and executing strategic plans for email and digital communications to engage fans, alumni, and the Winston-Salem community

Job Summary

  • The role involves developing and executing strategic plans for email and digital communications to engage fans, alumni, and the Winston-Salem community.
  • Candidates will manage day-to-day digital requirements for student rewards programs and coordinate with athletics development teams.
  • The position requires analyzing performance metrics to provide strategic recommendations for continuous improvement of marketing initiatives.

Matching Summary

The role involves developing and executing strategic plans for email and digital communications to engage fans, alumni, and the Winston-Salem community.

Skills & Requirements

Must-have

  • Strategic digital and email campaign execution
  • Eloqua marketing automation platform expertise
  • Microsoft Office Suite proficiency
  • Content curation for athletics communications
  • Web page design and development

Nice-to-have

  • Experience in athletics or university environment
  • Adobe Creative Suite knowledge (Photoshop, InDesign)
  • Strong interpersonal communication skills
  • Ability to work evenings and weekends
  • Vendor management and cost estimation experience

Key Requirements

  • BA/BS degree required
  • Minimum one-year relevant experience
  • Proven writing and editing skills

Work Rights

Not specified

Tailored Resume

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