Lead Product Marketing Manager (remote)

iubenda

Barcelona, Spain
Fully remote (with optional hybrid model from offices in milan or bologna)
Product positioning and messaging
Product-led growth strategy
Go-to-market planning and execution
Iubenda is seeking a Lead Product Marketing Manager to simplify complex tech products and enhance their market presence. The role involves collaboration across teams, shaping go-to-market strategies, and ensuring customers understand the value delivered by their products

Job Summary

  • You will act as the liaison between Product, Marketing, and Operations, ensuring alignment across teams and shaping go-to-market strategies.
  • Key responsibilities include defining product positioning, owning the product-led growth strategy, and leading go-to-market planning for new features.
  • The company offers full remote work, company retreats, a flexible allowance for personal needs, and work equipment.

Matching Summary

Match Score: 85

Iubenda is seeking a Lead Product Marketing Manager to simplify complex tech products and enhance their market presence. The role involves collaboration across teams, shaping go-to-market strategies, and ensuring customers understand the value delivered by their products.

Skills & Requirements

Must-have

  • Product positioning and messaging
  • Product-led growth strategy
  • Go-to-market planning and execution
  • Market research and competitive intelligence
  • Sales enablement materials

Nice-to-have

  • Startup and scale-up experience
  • Martech or legal tech background
  • Familiarity with marketing tools

Key Requirements

  • At least 5 years of experience in Product Marketing
  • Strong experience positioning technical SaaS features
  • Solid understanding of software development dynamics
  • Full proficiency in English

Work Rights

Not specified

Tailored Resume

Cover Letter