Remote is seeking a Director of Marketing Analytics to bridge their growth strategy with technical data analysis. The ideal candidate will focus on developing data-driven marketing solutions while leading a team of analysts to enhance customer acquisition and retention
Job Summary
You will be responsible for building the frameworks that define how we measure success and lead a team of analysts to transform raw data into actionable insights.
This role requires deepening funnel understanding, building robust measurement capabilities, bringing to life an incrementality mindset, enhancing forecast accuracy, and building industry-leading predictive models.
Key responsibilities include developing the long-term vision for marketing analytics, designing sophisticated attribution models, championing a test & learn culture, and optimizing a multi-million dollar budget.
Matching Summary
Match Score: 85
Remote is seeking a Director of Marketing Analytics to bridge their growth strategy with technical data analysis. The ideal candidate will focus on developing data-driven marketing solutions while leading a team of analysts to enhance customer acquisition and retention.
Skills & Requirements
Must-have
SQL and Python/R for data manipulation
Tableau, Looker, or Power BI proficiency
Google Analytics 4 expertise
Salesforce/HubSpot CRM data experience
Statistical concepts and experimental design
SaaS or B2B marketing analytics
MarTech Ecosystem knowledge
Nice-to-have
Bias toward action
Continuous improvement mindset
Curiosity and technical excellence
Global employment space innovation
Key Requirements
Several years in a leadership role
Fluent English (written and spoken)
Experience with signal loss due to privacy regulations