Marketing Manager

Airbus

Singapore Area, Singapore
Regional marketing plan development
Portfolio storytelling and brand perception
Long-term customer engagement analysis
Shape the future of Airbus Defence (AD) presence in the APAC region by acting as the regional 'anchor' and architect for market positioning

Job Summary

  • Shape the future of Airbus Defence (AD) presence in the APAC region by acting as the regional 'anchor' and architect for market positioning.
  • Develop and implement an integrated regional marketing plan, create compelling portfolio storytelling, and drive long-term customer engagement through 'Over the Horizon' marketing.
  • Own regional events and presence, act as the primary marketing interface for Key Account Managers, and guide the APAC team through the Customer Feedback process to turn insights into actionable strategies.

Matching Summary

Shape the future of Airbus Defence (AD) presence in the APAC region by acting as the regional 'anchor' and architect for market positioning.

Skills & Requirements

Must-have

  • regional marketing plan development
  • portfolio storytelling and brand perception
  • long-term customer engagement analysis
  • key account manager interface
  • marketing tools definition and deployment
  • event and conference ownership
  • customer feedback analysis and strategy

Nice-to-have

  • strategic thinking and hands-on approach
  • influencing lead pipeline years ahead
  • driving business growth and customer intimacy

Key Requirements

  • Bachelor's Degree in Business, Aerospace Engineering, Engineering or related
  • At least 5 years of professional marketing experience
  • Past experience in military and/or defence preferred
  • Experience in leading marketing campaigns and business growth
  • Experience meeting market segment specific requirements
  • Experience working with campaign, sales, product, and portfolio teams
  • Experience with the 4Ps of marketing
  • Strong experience developing and deploying marketing tools
  • Confident working with high-level customers and top management
  • Ensuring marketing activities meet set targets

Work Rights

Not specified

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