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Carglass is seeking a Marketing Automation Coordinator to enhance customer journey touchpoints through data-driven strategies and marketing automation tools. The ideal candidate will have at least three years of experience in customer journey management and a strong analytical mindset to optimize conversion rates and customer satisfaction.
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Job Summary
You are responsible for optimizing all customer touchpoints within the customer journey through data-driven analysis and continuous improvement.
The role involves executing A/B tests on automation flows to increase conversion rates and customer satisfaction while ensuring consistent messaging.
Employees enjoy a stable environment with opportunities for growth, flexible working arrangements including 2-3 days of telework per week, and a comprehensive benefits package.
Matching Summary
Match Score: 75
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Carglass is seeking a Marketing Automation Coordinator to enhance customer journey touchpoints through data-driven strategies and marketing automation tools. The ideal candidate will have at least three years of experience in customer journey management and a strong analytical mindset to optimize conversion rates and customer satisfaction.
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Salary
Market-conform salary; Extra-legal benefits: meal vouchers, GSM, insurance, 12 ADV days, telework allowance; Flexible Benefits Plan included
Skills & Requirements
Must-have
Customer journey management experience
A/B testing and data analysis skills
Email marketing strategy execution
Segmentation and personalization expertise
3+ years in marketing automation or CRM
Nice-to-have
Experience with Salesforce Marketing Cloud
Knowledge of WhatsApp integration
Strong analytical mindset
Collaborative team spirit
Fluency in French language
Key Requirements
Bachelor or Master degree in Digital Marketing or Communication
Minimum 3 years of relevant professional experience