Direct Marketing Manager

AIG Seguros México

Mexico City, Mexico
In-person collaboration
Digital direct marketing campaign execution
Hunter and farming sales activities
Cross-selling and up-selling strategies
AIG Seguros México is seeking a Direct Marketing Manager to oversee digital and direct marketing strategies, focusing on developing commercial agreements and managing partner relationships. The role requires strong communication skills in both Spanish and English, along with a background in insurance, financial services, or consumer goods

Job Summary

  • The role involves executing digital direct marketing strategies to close new commercial agreements and maximize revenue from existing insurance partners.
  • Candidates must balance stakeholder needs using data analytics to drive campaign execution while achieving specific KPIs for top-line and bottom-line growth.
  • AIG offers a comprehensive Total Rewards Program focused on health, wellbeing, financial security, and professional development for its global team members.

Matching Summary

Match Score: 85

AIG Seguros México is seeking a Direct Marketing Manager to oversee digital and direct marketing strategies, focusing on developing commercial agreements and managing partner relationships. The role requires strong communication skills in both Spanish and English, along with a background in insurance, financial services, or consumer goods.

Skills & Requirements

Must-have

  • Digital direct marketing campaign execution
  • Hunter and farming sales activities
  • Cross-selling and up-selling strategies
  • KPI monitoring and campaign analysis
  • Spanish and English bilingual communication

Nice-to-have

  • Strategic thinking and innovation
  • Continuous learning attitude
  • Ability to work under pressure
  • Collaborative team player mindset
  • Out of the box problem solving

Key Requirements

  • Minimum 3 years experience in Insurance or Financial Services
  • Bachelor's degree required (MBA preferred)
  • Strong analytical and customer management skills

Work Rights

Not specified

Tailored Resume

Cover Letter