Senior Manager, Coffee, Georgia Vm Execution

Coca-Cola HBC AG

Tokyo, Japan
On-site
Brand plans and business objectives
Marketing plan development
Consumer opportunity assessment
Coca-Cola HBC AG is seeking a Senior Manager for Coffee brand execution in Tokyo, Japan. This role emphasizes strategic brand management, collaboration with various stakeholders, and the ability to leverage consumer insights for business growth

Job Summary

  • Develop marketing plans that support strategic initiatives to deliver the annual business plan.
  • Assess untapped consumer opportunities by leveraging consumer research and in-market performance.
  • Gain exposure to world-class leaders and work with over 200+ brands worldwide.

Matching Summary

Match Score: 85

Coca-Cola HBC AG is seeking a Senior Manager for Coffee brand execution in Tokyo, Japan. This role emphasizes strategic brand management, collaboration with various stakeholders, and the ability to leverage consumer insights for business growth.

Skills & Requirements

Must-have

  • Brand plans and business objectives
  • Marketing plan development
  • Consumer opportunity assessment
  • Portfolio strategy development
  • Brand budget recommendation
  • Creative brief development process

Nice-to-have

  • Inspiring brand strategies
  • Growth mindset and continuous learning
  • Nurturing an inclusive culture

Key Requirements

  • Bachelor’s degree in Marketing, Communications or Business
  • 9+ years of experience in brand management
  • Experience with Nielsen or IRI, Bases and quantitative research tools
  • Knowledge of media used to drive volume and brand equity
  • Ability to manage and inspire agency performance

Work Rights

Not specified

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