Brand Manager, Us Marketing

AstraZeneca

Wilmington, DE, US
**
Direct-to-consumer marketing
Omni-channel execution
Patient support program development
** AstraZeneca is seeking a Brand Manager for the Respiratory Biologics therapeutic area in Wilmington, DE, focusing on developing and executing marketing strategies that impact patient lives. The ideal candidate should have a strong marketing background, particularly in pharmaceuticals or healthcare, along with leadership and project management skills. **

Job Summary

  • This role is responsible for working with Brand Leadership and across global and partner collaboration teams to develop, execute and measure aspects of the brand strategy.
  • Work on the development and execution of the brand’s creative campaign across all promotional channels.
  • At AstraZeneca when we see an opportunity for change, we seize it and make it happen, because any opportunity no matter how small, can be the start of something big.

Matching Summary

Match Score: 75

** AstraZeneca is seeking a Brand Manager for the Respiratory Biologics therapeutic area in Wilmington, DE, focusing on developing and executing marketing strategies that impact patient lives. The ideal candidate should have a strong marketing background, particularly in pharmaceuticals or healthcare, along with leadership and project management skills. **

Skills & Requirements

Must-have

  • Direct-to-Consumer Marketing
  • Omni-channel execution
  • Patient Support Program development
  • Implement channel strategies
  • Develop brand creative and messaging

Nice-to-have

  • Entrepreneurial mindset
  • Swift to action
  • Confident to lead
  • Willing to collaborate
  • Curious about science

Key Requirements

  • Bachelor’s Degree in Business, Marketing or Sciences
  • 3+ years pharmaceutical or healthcare experience
  • Field sales experience
  • Respiratory or Biologics therapeutic-area experience
  • Demonstrated ability to lead without authority
  • Ability to manage complex projects
  • Comfort operating in a highly regulated environment

Work Rights

Not specified

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